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A person sitting on a couch holding a smartphone and browsing an online clothing store. The text above reads “AI Shopping Assistants: AR & RAG for Retail” with the Dedicatted company logo at the top.
"Page from Dedicatted’s white paper on AI Shopping Assistants: AR & RAG for Retail. The page shows a photo of a woman holding a smartphone, illustrating augmented reality shopping. The text explains how AR allows users to visualize products like makeup or furniture in real life, making e-commerce more interactive. It discusses the AI-in-retail market projected to reach $11.8B by 2025, with AR and personalized assistants driving up to 40% higher revenue. The section emphasizes the challenges of scaling AR systems, data integration, and personalization.
White paper page titled ‘How Do Retail AI Assistants Work?’ describing how e-commerce assistants use AI and AR to solve common customer problems such as uncertainty about fit, difficulty finding products, inconsistent data, last-minute checkout doubts, and low trust in automated answers. The page also lists technical challenges like collecting high-quality feedback, changes in user behavior, RLHF complexity in MLOps, and overfitting. Footer mentions it’s part of Dedicatted’s white paper on AI Shopping Assistants: AR & RAG for Retail.

Whitepaper

Smarter Shopping Assistants: Retrieval-Augmented AI and AR for Retail

October 20, 2025

Dmytro Petlichenko

5 min to read

Recent retail market studies report that companies using personalized user assistants generate up to 40% higher revenue. Meanwhile, according to a Forbes survey, 61% of users preferred shopping at retailers that provide AR experiences.

In practice, these two technologies are most effective when combined: RAG (retrieval-augmented generation) grounds chat responses in product facts (specs, reviews and policies); AR and visual search provide in-context previews (fit, scale, etc.), letting shoppers see items in real settings before they buy. 

Together they close two costly gaps in online shopping: doubt (will this fit or work for me?) and discovery (how do I find the right item fast?).

We’ve prepared a short guide that shows how we turn AI shopping assistant capabilities into measurable outcomes. Inside you’ll find:

  • how RAG and AR work in practice;
  • AI solutions for e-commerce & their features;
  • pilot metrics and expected business lift;
  • RAG assistant architecture and implementation.

Download the PDF whitepaper to see the pilot plan, product architecture and the exact metrics we saw in pilots.

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