GenAI for retail: The secret weapon of customer-first brands

GenAI investment in retail could unlock up to $390 billion in value — lifting margins by 1.2–1.9 percentage points.

Retailers today need more than automation — they need intelligence.

This whitepaper shows how GenAI on AWS transforms the retail journey with:

• Conversational search that mimics in-store guidance

• AI personal stylists that know your customer’s style

• Data-backed decisions that personalize every moment

Download insights and fix the digital gaps costing you sales.